The Social Media Manager will be in charge of Yachad’s interactions with the public through social media platforms using a unified voice. They will devise and implement content strategies and collect engagement data. They are also responsible to identify trends among customer interactions to help plan digital campaigns that build brand loyalty.
Social Media Manager responsibilities include:
•Performing research on current benchmark trends and audience preferences
•Designing and implementing social media strategy to align with business goals
•Setting specific objectives and reporting on ROIJob brief
We are looking for a talented Social media manager to administer our social media accounts. You will be responsible for creating original text and video content, managing posts and responding to followers.
You will manage Yachad’s image in a cohesive way to achieve our marketing goals.As a Social media manager, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express Yachad’s views creatively.
Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.
•Perform research on current benchmark trends and audience preferences
•Design and implement social media strategy to align with business goals
•Set specific objectives and report on ROI
•Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)•Monitor SEO and web traffic metrics
•Collaborate with other teams, like Development, Regions, Summer and Ivdu to ensure brand consistency
•Communicate with followers, respond to queries in a timely manner and monitor customer reviews
•Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures)
•Suggest and implement new features to develop brand awareness, like promotions and competitions
•Stay up-to-date with current technologies and trends in social media, design tools and applications
Requirements and skills
•Proven work experience as a Social media manager
•Hands on experience in content management
•Excellent copywriting skills
•Ability to deliver creative content (text, image and video)
•Solid knowledge of SEO, keyword research and Google Analytics
•Knowledge of online marketing channels
•Excellent communication skills
•Analytical and multitasking skills